…offers FirstGem, FirstBank’s Life Style Solution for Women
FirstBank in its bid to provide women with an amazing opportunity for financial empowerment andsustainable economic growth has partnered with the Oyo State Ministry of Women Affairs, to hold the Oyo State Summit on Women Empowerment. The event which held on February 28, 2017 was hosted by the Wife of the Oyo State Governor Mrs. Florence Ajimobi with Mrs. Ibukun Awosika, the Chairman, Board of Directors, First Bank of Nigeria Limited as the keynote speaker.
At the event, Mrs. Awosika asserted that the FirstGem offering is targeted towards purposeful wealth creation and it is designed to provide enabling opportunities for womento achieve their financial goals and aspirations. She encouraged the women to leverage the FirstGem offering to build investments for themselves. “You do not build wealth by thinking about it, you build wealth by taking a deliberate action” she further espoused. Mrs. Florence Ajimobi, the Wife of the Oyo State Governor and the host of the summit advised the participants to take advantage of the FirstGem Savings plan to create wealth for the future.
The FirstBank FirstGem lifestyle offering for women provides female customers with access to support funds for their total financial empowerment,free business advisory, specialized trainings on business development initiatives, regular information and insight on business opportunities in various sectors and industries as well as tremendous discounts at merchant outlets that offer lifestyle products and services amongst other benefits. FirstGem comes in variants of Savings and Current accounts and it is designed to benefit women professionals, entrepreneurs, SMEs, women in paid employment as well as low income earners, traders and artisans. With FirstGem, there is something for every woman.
First Bank of Nigeria Limited (FirstBank) is Nigeria’s premier and most valuable banking brand, and largest financial services institution by total assets and gross earnings. With more than 12 million customer accounts, FirstBank has over 750 branches providing a comprehensive range of retail and corporate financial services. The Bank has international presence through its subsidiaries, FBN Bank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal, as well as its Representative Offices in Johannesburg, Beijing and Abu Dhabi.
Since its establishment in 1894, FirstBank has consistently built relationships with customers focusing on the fundamentals of good corporate governance, strong liquidity, optimized risk management and leadership. Over the years, the Bank has led the financing of private investment in infrastructure development in the Nigerian economy by playing key roles in the Federal Government’s privatisation and commercialisation schemes. With its global reach, FirstBank provides prospective investors wishing to explore the vast business opportunities that are available in Nigeria, an internationally competitive world-class brand and a credible financial partner.
FirstBank has been named “Most Valuable Bank Brand in Nigeria” six times in a row – 2011, 2012, 2013, 2014, 2015, 2016 – by the globally renowned “The Banker Magazine” of the Financial Times Group; and “Most Innovative Bank in Africa” in the EMEA Finance African Banking Awards 2014. Recently, for the fifth consecutive time, the Bank clinched the “Best Retail Bank in Nigeria” award by The Asian Banker. Our brand purpose is to always put customers, partners and stakeholders at the heart of our business, even as we standardise customer experience and excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision “To be the partner of first choice in building your future”. Our brand promise is to always deliver the ultimate “gold standard” of value and excellence. This commitment is anchored on our inherent values of passion, partnership and people, to position You First in every respect.
Group Head, Marketing & Corporate Communications