U.S. airline debuts one-of-a-kind pop-up in Shoreditch
Londoners invited on 7 December to celebrate complimentary Prosecco
now being served in Delta’s Main Cabin
In a world first, Delta Air Lines has debuted an interactive billboard that dispenses complimentary prosecco at Boxpark, Shoreditch.
The pop-up will offer Londoners a taste of the high life to celebrate the launch of complimentary Avissi Prosecco in Delta’s Main Cabin on all international flights. Attendees will be able to use the ‘Push for Prosecco’ button and a complimentary glass of chilled fizz will appear, putting them firmly in the holiday spirit. Londoners will also be able to kick back and enjoy their drink in the comfort of the outdoor lounge, inspired by the airline’s signature Delta Sky Deck.
Nadia Clinton, Delta Air Lines’ Country Manager UK and Ireland, said: “To toast the holidays, we’re thrilled to be bringing our five-star experience to London, at a time when the popularity of prosecco in the U.K. continues to climb. The addition of prosecco for our Main Cabin economy class customers is one of many enhancements Delta is making onboard allowing everyone to start their trip in style.”
Delta introduced prosecco in Main Cabin and Delta Comfort+ on all international flights this autumn, bringing more choice to the in-flight experience throughout the aircraft. This enhancement followed a successful launch on U.S. domestic flights earlier this year, where customers are able to enjoy complimentary prosecco in Delta Comfort+ and are able to purchase in the Main Cabin. Recently, Delta also became the first U.S. global carrier* to offer free mobile messaging, enabling passengers to stay connected and exchange real time messages at 30,000ft.
For more information, please contact:
Lauren Westmore, Third City
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Notes to editors:
1. Delta Air Lines’ prosecco billboard will be open to members of the public to visit between noon and 7pm on 7 December
2. Prosecco is limited to one glass per person and is based on a first come, first served basis
3. Prosecco will only be served to those aged 18+ and security staff may request photographic ID to verify the age of anyone under 25. Please bring a valid document to avoid disappointment
4. Delta Air Lines advocates safe and responsible consumption of alcohol, at all times
*U.S. Global Carrier = U.S.-based airlines operating international routes: Delta Air Lines, American Airlines, and United Airlines
Delta Air Lines serves more than 180 million customers each year. In 2017, Delta was named to Fortune’s top 50 Most Admired Companies in addition to being named the most admired airline for the sixth time in seven years. Additionally, Delta has ranked No.1 in the Business Travel News Annual Airline survey for an unprecedented seven consecutive years. With an industry-leadingglobal network, Delta and theDelta Connection carriers offer service to 306 destinations in 52 countries on six continents. Headquartered in Atlanta, Delta employs more than 80,000 employees worldwide and operates a mainline fleet of more than 800 aircraft. The airline is a founding member of the SkyTeamglobal alliance and participates in the industry’s leading transatlantic joint venture with Air France-KLM and Alitalia as well as a joint venture with Virgin Atlantic. Including its worldwide alliance partners, Delta offers customers more than 15,000 daily flights, with key hubs and markets including Amsterdam, Atlanta,Boston, Detroit, Los Angeles, Mexico City, Minneapolis/St. Paul,New York-JFK and LaGuardia,London-Heathrow, Paris-Charles de Gaulle, Salt Lake City, São Paulo, Seattle, Seoul, and Tokyo-Narita. Delta has invested billions of dollars in airport facilities, global products and services, and technology to enhance the customer experience in the air and on the ground. Additional information is available on theDelta News Hub, as well asdelta.com, Twitter@DeltaNewsHub,Google.com/+Delta, andFacebook.com/delta.