Lagos, 21February 2017– Convenience, Ease of Banking and Comfort are the key defining featuresasNigeria’s Most Valuable Bank Brand, First Bank of Nigeria Limited in partnership with FirstStreet redefinesairport experiences of its customers and other travelers with the launch of its best-in class travel and business lounge – FirstLounge. The Lounge which isthe only premium lounge located on the landside of the MMIA (pre-security) will be officially unveiled on Thursday, February 23, 2017 and it is a dedicated value-adding service initiative tailored to easeboth travelers and non-travelers the stress of waiting on long queues and the endless search for comfort and conveniencewhile at the airport.
FirstLounge is also designed to make availablelifestyle banking services such as issuance of international cards for use abroad, settlement of last minute airport-related or personal fees via bank transfer or activation of digital banking channels and withdrawal and transfer of last minutes cash via dedicated ATM pointsto wards and family members before travelling among many others.
Group Head, Marketing and Corporate Communications for FirstBank, Mrs. Folake Ani-Mumuney stated that, “As a key driver of innovative change and in line with our commitment to convenience and ease of banking, FirstBank remains committed to leveraging evolving technology in delivering lifestyle banking services and products to travelers even as we enable the development of the nation’s travel and tourism industry.
Also speaking, the Chairman, First Street Limited, Mr. Richard Akerele stated that FirstBank is continuing its heritage of being first and leading the way in Nigeria with new innovative ideas and exemplary customer service. This New lounge will not only raise the bar of standard operations in our airports but provide efficient banking services to existing and new customers in a comfortableand secure state of the art environment. The lounge will offer interactive internethardware and software facilities , high speed internet for last minute communications,with light meals, snacks, a variety of beverages served by well trained staff inan air conditioned and quiet environment’.
“All that you need to relax before departing on your journey or seeing off your friends, business associates and family. We like to thank the management of FirstBank for making this truly modern international standard lounge possible”. He added
Guests at the Lounge would enjoy imperial treatment such as designated FirstBank staffthat would be available to answer queries, resolve complaints and provide feedback within a shorter turn-around time. Other facilities at the lounge include interactive screens, Wi-Fi access, charging points, kids’ play area with an interactive fun floor, an ATM and more to help them make a productive use of their waiting time at the lounge.
First Bank of Nigeria Limited (FirstBank) is Nigeria’s premier and most valuable banking brand, and largest financial services institution by total assets and gross earnings. With more than 12 million customer accounts, FirstBank has over 750 branches providing a comprehensive range of retail and corporate financial services. The Bank has international presence through its subsidiaries, FBN Bank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal, as well as its Representative Offices in Johannesburg, Beijing and Abu Dhabi.
Since its establishment in 1894, FirstBank has consistently built relationships with customers focusing on the fundamentals of good corporate governance, strong liquidity, optimized risk management and leadership. Over the years, the Bank has led the financing of private investment in infrastructure development in the Nigerian economy by playing key roles in the Federal Government’s privatisation and commercialisation schemes. With its global reach, FirstBank provides prospective investors wishing to explore the vast business opportunities that are available in Nigeria, an internationally competitive world-class brand and a credible financial partner.
FirstBank has been named “Most Valuable Bank Brand in Nigeria” sixtimes in a row – 2011, 2012, 2013, 2014, 2015 and 2016 – by the globally renowned “The Banker Magazine” of the Financial Times Group; and “Most Innovative Bank in Africa” in the EMEA Finance African Banking Awards 2014. Recently, for the fifth consecutive time, the Bank clinched the “Best Retail Bank in Nigeria” award by The Asian Banker. Our brand purpose is to always put customers, partners and stakeholders at the heart of our business, even as we standardise customer experience and excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision “To be the partner of first choice in building your future”. Our brand promise is to always deliver the ultimate “gold standard” of value and excellence. This commitment is anchored on our inherent values of passion, partnership and people, to position You First in every respect.
Group Head, Marketing & Corporate Communications